In 2014, Pom Wonderful made headlines when the Supreme Court, in an 8-0 opinion, ruled in its favor that the Food, Drug and Cosmetics Act does not preclude Lanham Act claims due to conflict between the two statutes. This opinion allowed Pom Wonderful’s claims against Coca-Cola to survive and between March 11 and March 18, 2016, the merits of Pom’s claims that Coca-Cola deceived consumers with the labeling of its Pomegranate-Blueberry juice were tried to a jury.
Despite Pom’s significant win in the Supreme Court, after less than a day of deliberations, 9 jurors found that Coca-Cola did not falsely label and promote its juice, entering a verdict completely in favor of the defense.
Get the full story here: Long legal battle ends with jury victory for @CocaColaCo in pomegranate juice dispute http://ow.ly/10jzHI